Verde River Dental


Verde River Dental just opened up a new clinic in Cottonwood, Arizona. They hired Tran Creative to provide branding services and develop a new web site.

Research showed that there were many dental logos with obvious teeth, toothbrushes, smiles, trees and leaves. We wanted to go away from that and give Verde River Dental its own unique representation that captured the essential essence of the name and industry.

After many logo variations and designs, the chosen logo captures letter “V” for Verde. Through research, we’ve discovered that Verde has the most equity in the name. The new logo also has a representation of gum line, root and river flowing. All these important elements were captured in 2 simple shapes – easy to remember.

Verde is a Spanish word that means Green. Color Green is for Verde and minty fresh. Blue conveys river, water, and dental cleansing.

See the website:



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