Tran Creative creates the new brand identity for REZONATE, a Tribal relations firm dedicated to providing comprehensive and effective services to clients seeking to establish and maintain positive relationships with Tribal communities. Range of services includes: Fractional Hiring, Tribal Consultation, Government Relations, Cultural Sensitivity Training, Economic Development, Regulatory Compliance, Community Engagement.
The new logo is crafted with thoughtful execution and meanings. It shows problem solving skills, strategically putting the pieces together to fit. The left shape and the right shape reciprocates, resonates with each other to form a cohesive R – symbolic with the working relationship between REZONATE and its clients. The brand elements, graphics and patterns are created by using shapes from the logo mark. Gold is for the gold standard, excellence in service. Purple is for dedication and loyalty.