CONGRATULATIONS to Dr. Owsley Plastic Surgery on the launch of your new website created by Tran Creative. Thanks for checking it out: OwsleyPlasticSurgery.com
Hayden View Triathlon started in the summer of 2008. After 3 years of establishment, its brand has taken a toll. Series of events in 2010 have led to a substantial drop in brand equity. Many people enjoyed the beautiful race venue, but wondered about the uncertainty of the brand. Will it still go on…?
Tran Creative has revitalized the brand.
A new group of motivated & community minded individuals have joined together to reorganize the event. We decided to give the event a new name, a shorter but more direct version from the original name. Since race organizers will be working closely with the City of Hayden, we view it best to call it the All-New Hayden Triathlon.
We wanted to start building brand equity for Hayden. Therefore, the word “View” was dropped because it now signifies a whole new beginning. Obviously, the venue is known for its majestic lake and scenic backdrop of Hayden Lake. “View” is no longer necessary.
The Ideas + Execution:
Research shows that most triathlon logos often have the 3 swim/bike/run figures. We wanted to be professional but unique and different than the rest.
2 active shapes form letter “H” for Hayden. The 2 shapes also read “11”. It signifies the year the event entering into a new era. Orange = Sun + Energy + Passion. Blue = Water + Lake. The typography is clean and timeless so it could exist another 10-20 years.
Many of the local logos often feature pine trees, mountains, and elements that people are expected to see with first thoughts. In this design, we pushed the concept much further and took parts of these elements and applied them in a subtle style. Ex.: the left shape has character of the peak of a mountain. We added the diagonal lines to also communicate the mountain range that we have here in the area. The right shape is part of a person’s leg striking in running form.
Overall, Tran Creative made the logo easy to apply onto different applications + promotional items.
Visit the web site to learn more: www.HaydenTri.com
CONGRATS to Motivational Speaker Donney Salazar on the launch of his new website created by Tran Creative. Donney speaks to audiences across the country and is the co-owner of DFS Marketing and Jupiter LLP, both work with organizations to help leaders shift their thinking, earn the respect of their people, and focus on having the courage to stand tall.
CONGRATS to Quality Ink on the launch of your NEW LOGO and website created by Tran Creative. Quality Ink offers writing, editing services to help with PhD/MA thesis, student papers, books, publications… During research, we saw most competitor logos with the paper and pen. After crafting over 50 logo concepts, the final chosen is consisted of: letter Q, ink; folded corner represents paper. The square shape communicates computer/tablet/mobile screen because in this day and age, it’s no longer just pen and paper.
Congrats to Inland Botanicals on your fresh new look. Tran Creative has developed the new logo and packaging system. Inland Botanicals is an all natural health solutions company. After an extensive process, the newly chosen logo is constructed of letters I, B, fresh, natural, botanical. The clean yet meaningful logo accommodates IB to expand onto product packaging design for many new products as the company is experiencing rapid growth.
CONGRATULATIONS to Inland Botanicals on your new logo designed by Tran Creative. Inland Botanicals provides customers with the highest quality of all natural health solutions. After an extensive process, the newly chosen logo is constructed of letters I, B, fresh, natural, botanical. The clean yet conceptual look accommodates IB to expand onto product packaging design for many new products as the company is experiencing rapid growth.
CONGRATULATIONS Next Gen Electric, LLC on your fresh new look. Next Gen is growing and continually adding services: from solar panel design, installation and maintenance to onsite energy consultation and more… They hired #TranCreative for branding services. After nearly 100 different logo options, in 2 simples shapes, the new chosen logo is constructed of letters N, G, power bolt, arrow taking energy efficiency to the next level. Orange is for power and innovation. Green is for sustainability and energy efficiency. Gray is for experience and technology. We are happy to launch the new website: NextGenCDA.com
CONGRATS to Neil Cox Law Group (auto accident specialists) in Clarkston, WA on your NEW LOGO. Tran Creative has been hired by Neil Cox Law Group to provide full branding services: logo, website, marketing, social media… During research, we saw many law/attorney logos with overdone courthouse columns, judge mallet, scale… The new logo is constructed of letters N, C in a shield shape to defend and protect justice and equality. Gold is for first class service. Blue represents trust and proven experience.
NEW LOGO – During research, we saw many law/attorney logos with overdone courthouse columns, judge mallet, scale… The new logo for Neil Cox is constructed of letters N, C in a shield shape to defend and protect justice and equality. The new logo for James, Vernon & Weeks is constructed of letters J, V, W. Together, they form an original symmetry that represents fairness, balance and equality.
Neil Cox Law Group has teamed up with James, Vernon & Weeks attorneys to form the most comprehensive auto accident law group in the Lewiston, Idaho & Clarkston, Washington region with a team of 10 attorneys and growing. Tran Creative was hired to provide full branding: logo, website, marketing, videos, social media… for the 2 law groups and help with the joint venture.
Congrats to Johnny Tsunami on your NEW LOGO designed by Tran Creative. During research, we saw many Johnny Tsunami logos with the wave. After exploring over 50 logo options, the newly chosen logo not only captures the wave but also letter J, cleansing splashes of water to fully communicate Johnny Tsunami as a cleaning company and not a big wave surfing company.
Located in Tacoma and Silverdale, WA, Johnny Tsunami provides exterior cleaning solutions for: Panera Bread, the YMCA, Hop Jack’s and many more.
CONGRATULATIONS to Boulder Storage on your new LOGO designed by Tran Creative to go along with the new facility in Post Falls. The new logo is constructed of a shield, a lock, securely guarding and protecting the “b”. Blue represents safety, trust, peace of mind. Gold is for excellence in service. Red is for alert and security. We look forward to the Grand Opening of Boulder this Fall.
CONGRATULATIONS to CDASTEP (State Tribal Education Partnership) on your NEW LOGO designed by #TranCreative. CDASTEP Program of the Coeur d’Alene Tribe Department of Education promotes increased collaboration among Tribal, State and Local education agencies, strengthens the cultural identity of students to improve academic success and graduation rates.
After research, visual audits and many logo variations, the final chosen logo is constructed of letter C, steps, clasping hands, tribal patterns. The new logo will be implemented onto all communications materials and a new web site set to launch this Fall.