VisiPipe has hired Tran Creative to provide branding services including a new logo. VisiPipe works with cities, engineering firms in the Pacific Northwest to provide asset management for pipes and infrastructure using state-of-the-art technology involving sound, camera and recorder under pressurized systems.
After extensive research and about 100 logo concepts, the final chosen logo captures letters V, P, pipe, city grid, floor plan, identify marker. Blue is for experience, water. Orange is for innovation, problem solving and finding solutions.
Tran Creative created the new visual identity for the Hayden Lake Marathon. With the majestic Hayden Lake serving as the backdrop, this new marathon will take runners all the way around the lake at exactly 26.2 miles. With challenging terrain, this course is certified for Boston Marathon qualification. Other distances will be available to runners: 13.1 and 10K.
The new logo consists of letter “h” in running form. It captures the “Lake” aspect of Hayden with a blue wave moving across and mountain peaks in green. Blue & Green for trees, water, and spectacular scenery.
Northwest Hospital Alliance is a group of hospitals united to network, share resources, and provide better care for patients. Currently, the alliance includes 5 hospitals: Kootenai Health, Benewah Community Hospital, Bonner General Health, Boundary Community Hospital and Shoshone Medical Center, with room to add more hospitals in the future.
Tran Creative was hired to develop a branding system including: naming, logo, print collateral and logo standard guide.
After several months of extensive research and hundreds of logo concepts, the final logo was voted and chosen by the 5 CEOs of 5 hospitals. The new Northwest Hospital Alliance logo captures letters “H” and “A” (the short name will be referred to as the Hospital Alliance). The 2 linking hospital crosses convey working together, the bridge and connection between hospitals.
Blue and green capture the Northwest colors. Blue is for healthcare, experience and stability. Green is for healing and recovery. Orange radiates hope, energy, passion and innovation.
The logo was given an ADDY award at 2015 American Ad Fed.
Tran Creative was hired to give Medical Practice Management Services a brand refresh. After many logo variations, the new logo has been chosen. It is crafted with 4 folded corner papers. It represents file management and organization. Together, they form a medical cross. Blue is for experience and stability. Green is for fresh thinking and problem solving. The new logo is implemented onto all marketing & communication materials, including a new web site: www.medpracmgmt.com
Logo designed by Tran Creative for Medical Practice Management Services has been given an award and published in Logo Lounge 9: International Identities by Leading Designer. Check it out next time you visit Barnes & Noble or any major bookstore. Congrats, team!
2015 marks the 32th anniversary for one of the premiere triathlons in the Inland Northwest – Coeur d’Alene Triathlon & Duathlon. Event organizers hired Tran Creative to create a fresh new look that communicates: scenic, progressiveness, and quality in such a historic annual sporting event.
After much research and many logo variations, the chosen final logo conveys speed, movement, scenic and simple enough to recognize and withstand the test of time for years to come. Research showed that there were many triathlon logos with typical SWIM BIKE RUN figures. We wanted CdA Tri logo to be unique in its own ways. Our designers crafted a “dynamic” letter “C”. The new logo also conveys speed, movement, active, bike wheel, athlete, water, wave, and mountain top. In doing so, we captured both aspects of the race: athlete & magnificient landscape of Lake Coeur d’Alene. Color Blue = water, lake. Green = nature, fresh. Orange is symbolic of Energy, Speed, and Passionate Commitment from organizers to bring the best possible race each year to participants. To learn more about the race, visit: www.CdATriathlon.com
Coeur d’Alene Dental Center has been around the longest in the area dating back to the 1960s. They have hired Tran Creative to provide branding services including a NEW logo. During extensive research and visual audits on competitors, we saw many dental logos with tooth, molar, mountain, tree, toothbrush… After over 100 logo concepts, the final chosen logo captures brush, bristles, refreshing & cleansing bubbles and community. These elements come together to form letter “C” for Coeur d’Alene. The chosen color palette reflects dentistry, freshness, cosmetic, beauty, comfort and friendliness.
2016 Coeur d’Alene Tribe Calendar
The Coeur d’Alene Tribe has tasked Tran Creative with the 2016 Calendar design for a 3rd consecutive year. We thoroughly enjoy closing out the year working with the Tribe’s PR/Communications team. Happy New Year!
2015 Coeur d’Alene Tribe Calendar
Working with the Tribe PR team and photographer Jerome Pollos for several months, we were able to capture incredible stories and visuals of families in the tribe with up to 4-5 generations.
Peach Orthodontics hired Tran Creative to develop a new logo. After about 100 logo concepts, the final chosen logo captures more than just a peach – letter P, refreshing smile and a swirl of enthusiasm, passion and energy of an orthodontics group who truly cares about patients and loves what they do for over 20 years. Peach orange, refreshing aqua blue and nature green solidify and add flavors to the visual identity system.
The new logo will be applied onto all new marketing and communication materials, signage and a new web site.
Tran Creative is excited to team up with Princess Pedalfest to bring you an epic and scenic bike ride on August 6, 2016. Proceeds to support Josie’s Warriors and help raise awareness about Cystic Fibrosis.
WHO’S IN? www.princesspedalfest.com