Vann Companies

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BACKGROUND

Vann Companies is a national, government-contracted Engineering & Contracting firm with headquarters in Minneapolis. They are growing and evolving as a company and hired Tran Creative to provide branding services.

EXECUTION

After several months and hundreds of logo variations, the chosen logo was launched in the spring of 2013 along with other print collaterals, new web site, and much more. The new logo is executed with simplicity and boldness. It has 2 shapes converging and forming letter V. The 2 shapes represent the 2 main areas of services in engineering and contracting. The rounded corners signify friendliness and approachability. Blue stands for experience and stability. Green conveys environmental friendliness and fresh ideas.

EXcel

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EXcel Vitamin Packaging Design

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